| 09.00 - 10.00 | Registration of conference participants | |
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| 10.00 - 10.10 | Welcome of participants | |
| 10.10 - 10.30 | Andrzej Kowalczyk, University of Warsaw Culture learning and entertainment in municipal tourism policy |
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| 10.30 - 10.50 | Krzysztof Skalski, Jagiellonian University in Cracow Cittaslow - International Network of Towns "Where It's Good to Live" - cultural tourism aspects in the context of the Movement assumptions and criteria |
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| 10.50 - 11.10 | Dorota Folga-Januszewska, Cardinal Stefan Wyszyński University in Warsaw Cultural tourism and new museums in Poland |
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| 11.10 - 11.30 | Anna Aleksandrova, Lomonosov Moscow State University, Russia Modern forms of cultural tourism organisation in Moscow |
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| 11.30 - 11.50 | Jolanta Nolle, Zollverein Foundation, Essen, Germany Using industrial facilities for cultural and tourism purposes - German examples |
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| 11.50 - 12.00 | Summary - discussion | |
| 12.00 - 12.20 | Coffee break | |
| 12.20 - 12.40 | Joanna Kucharska, Copernicus Science Centre in Warsaw Copernicus Science Centre - a meeting place |
Łucja Piekarska-Duraj, Piotr Idziak, Maloposka Institute of Culture Small museums as places for vital meetings |
| 12.40 - 13.00 | Magdalena Banaszkiewicz, Jagiellonian Unieversity in Cracow Garden of experience - meetings with science |
Anna Nadolska, Leon Wyczolkowski, Regional Museum in Bydgoszcz Museum on Wyspa Młyńska in Bydgoszcz. Revival, culture, tourism |
| 13.00 - 13.20 | Agata Adaszyńska, Jagiellonian University in Cracow Arthotels - promoting culture via hotels
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Paweł Pawłowski, Museum of Polish Arms in Kołobrzeg Western Pomeranian military museums - following the 1st Polish Army combat route in the Pomerania |
| 13.20 - 13.40 | Marzena Makowska-Iskierka, University of Łódź Shopping centres an new tourism-leisure attractions in Łódź |
Katarzyna Duda-Gromada, University of Warsaw Multimedia Museums as meeting places - selected aspects (on the basis of the Beer Museum) |
| 13.40 - 14.00 | Discussion | |
| 14.00 - 14.50 | Dinner | |
| 14.50 - 15.10 | Bartłomiej Walas, University College of Tourism and Ecology in Sucha Beskidzka Role of logotypes and slogans of cities, regions and countries in marketing communication as revealed by research |
Karolina Fidyk, Malopolska Institute of Culture "How you can see them only once" - presentation of inaccessible monuments |
| 15.10 - 15.30 | Wojciech Fedyk, Tourist Consulting in Wrocław What has been and is effective - culture of tourism? - Wrocław - a city of meetings |
Robert Wiluś, Michał Duda, University of Łódź Abandoned places as tourist attractions of Łódź |
| 15.30 - 15.50 | Dorota Szczuka, Kazimierz Dolny Town Hall Kazimierz Dolny - managing culture within intensive tourism traffic |
Sławoj Tanaś, University of Łódź A cementary as a meeting place |
| 15.50 - 16.00 | Conclusion - discussion | |
| PARALLEL WORKSHOP | ||
| 09.00 - 12.00 | Workshop I : Jarosław Marciuk and Alicja Kosicka, Inspiros Consultung Group 5tried-and-tested steps to success in new marketing |
Workshop II: Agnieszka Nadstawna - LATAWIEC PARTNER A. NADSTAWNA From personality to a tourism product - communication amongn varoius science and business branches representatives |
| 12.00 - 12.20 | Coffee break | |
| 12.20 - 12.40 | Krzysztof Celuch, Warsow School of Tourism and Recreation Cultural heritage sites as conference location - an attempt ananalysis |
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| 12.40 - 13.00 | Piotr Gryszel, Wrocław University of Economics New end old tourist attractions of the Sudetes as a result of the region's multicurtualirism |
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| 13.00 - 13.20 | Robert Faracik, Jagiellonian University in Cracow Historical cities in Central Europe. Common heritage and tourism development opportunities in selected examples |
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| 13.20 - 13.40 | Marek Nowacki, University School of Physical Education in Poznań Quality and authenticity: mutually exclusive factors? |
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| 13.40 - 14.10 | Andrzej Stasiak, Bogdan Włodarczyk, University of Łódź Culture and tourism meeting places |
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| 14.10 - 14.40 | Discussion | |
| 14.40 - 15.30 | Dinner | |
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